Renewing Presidential Politics: Campaigns, Media, and the Public InterestRowman & Littlefield, 1996 - 207 pages Do we get the best presidential candidates to run and elect the presidents we deserve as a nation? If not, why not? Could it have something to do with the quality of campaigns in American politics today? Noted presidential scholar Bruce Buchanan puts the 1996 presidential election campaign in context with the campaigns of 1988 and 1992, making the case that 'good' campaigns--especially those with issue-oriented media coverage and positive campaign advertisements--do make a difference in the quality and quantity of citizen participation, policy input and output, and overall good governance. Perfect for college courses on campaigns and elections and on the presidency, this book looks ahead to future election campaigns with a hope for creating a nation of 'citizen owners and lovers' of the political process, not to mention candidates and media coverage worthy of citizen involvement and attention. |
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Contents
A Tale of Two Campaigns | 1 |
The History of a Relationship | 21 |
A Conflict of Interests | 39 |
The Uses of Presidential Campaigns | 61 |
Manipulation versus Persuasion | 79 |
The Costs of Politics | 91 |
Welfare and Race | 115 |
Media Distorting the Message | 135 |
Back to the Voters | 159 |
179 | |
199 | |
About the Author | |
Other editions - View all
Renewing Presidential Politics: Campaigns, Media, and the Public Interest Bruce Buchanan No preview available - 1996 |
Common terms and phrases
1992 PSRA survey advertising agenda American politics analysis attack speech attention audience behavior benefits Bill Clinton Bruce Buchanan Buchanan candidate qualifications candidates and media chapter citizens civic Clinton and Bush competition conflict costs David Duke debate deception demagoguery democracy democratic discussion economic effects election campaigns electorate elite evidence example expectations fact federal feel focus groups horse race important incentives increase issues leaders less major mandate manipulation Markle Foundation media coverage Michael Dukakis Nixon nonpartisan November November 13 October opponents organizations pandering parties partisan Paul Tsongas percent percentage politicians polls positive potential presidential candidates presidential election presidential politics Press problems programs public interest racial recent Report representative democracy Republican responsibility rhetoric Richard Nixon Ross Perot Schattschneider Senate significant social stories substantive suggests Table talk shows television tion tive traditional V. O. Key vote voter turnout Wall Street Journal Washington Willie Horton York